Beyond Three Generations: The Definitive Guide To Building Enduring Indian Family Businesses

Various global studies over the decades have shown that only a handful of family businesses survive beyond the third generation, while more than 90 percent flounder. Why? What is the secret sauce that keeps these organizations going strong from one generation to the next? Can their models be successfully replicated by other family businesses? For the first time, two entrepreneurs, a family business consultant and a senior journalist-all experts in their fields-have teamed up to understand why only some family businesses survive beyond the third generation and how other businesses can follow the same blueprint for longevity.