Tomorrow's Capitalist

The Next Big Idea Club, Best Leadership Books of 2022 In an era of political and cultural extremism, America’s corporate leaders have emerged as the pragmatic center of a movement for social and economic progress. The core tenets of a capitalist system that dominated the world for more than a century are being challenged as never before. Narratives about the failures of capitalism, the greed of the 1 percent, and the blindness of corporations to public need have made their mark and are driving change. These aren’t the superficial cosmetic fixes that generated so much cynicism in the past, but a revolution in the way corporations are imagined and run. Tomorrow’s Capitalist reveals how corporate CEOs—the ultimate pragmatists—realized that they could lose their “operating license” unless they tackle the fundamental issues of our time: climate, diversity and inclusion, and inequality and workforce opportunity. Responding to their employees and customers who are demanding corporate change, they have taken the lead in establishing the bold new principles of stakeholder capitalism, ensuring that for the first time in more than a half a century it is not just shareholders who have a say in how corporations are run. Alan Murray vividly captures the zeitgeist of the real and compelling dynamic that is transforming much of the corporate world. With unmatched access to nearly every important corporate leader of our times, Murray writes about their love of capitalism, and their clear-eyed acknowledgment that it is an imperfect system that must adapt to the times. As one put it, “It’s clear that capitalism needs an upgrade and our operating license is at stake.” Tomorrow’s Capitalist shares the stories and experiences of those on the frontlines who are making it happen.