From Market to Stock Market: The Story of Dunelm

From Market to Stock Market is the astonishing story of Bill Adderley who, from the humblest of beginnings, created one of the most successful retail chains in Britain today. Dunelm, Britain’s leading homeware group, has over 180 superstores and a market value on the London Stock Exchange of £2.2 billion. The son of poor Irish immigrants, Bill grew up in a council house in Leeds, sharing a bed with his three brothers. He got his first job at fifteen, working as a ‘Saturday Boy’ at the local Woolworth, and went on to become a Woolworth manager when he was twenty-one. In the 1970s however Woolworth’s went into steep decline and Bill left to start up his own business, selling seconds and reject goods on a stall in Leicester market. His first coup was a truckload of reject slippers, followed by reject Marks & Spencer curtains from which he made enough money to start a company that grew into the Dunelm homeware furnishings group. In 2006, Dunelm Group Plc listed on the stock market, since when the shares have increased six-fold. At the age of fifty-eight, Bill passed over the executive reins to his son Will and now lives a quiet life near Leicester with his wife Jean.