Location Analytics for Business: The Research and Marketing Strategic Advantage

Business organizations are trying to solve problems every day. Often when these problems involve location data, organizations have a difficult time understanding the options available to solve these problems. Business Location Analytics: The Research and Marketing Advantage takes readers through the techniques, methods, and technology available to help today's business leaders harness the power of spatial intelligence and spatial data visualization. Location Analytics may just be the tool organizations need to solve a specific problem, make better decisions, or even to tackle issues that can make the world a better place.