Smart Business

Ming Zeng, Chief Strategy Officer of the Alibaba Group, reveals the innovative strategies driving Alibaba's extraordinary success; explains how the latest technological trends such as machine learning, algorithms, and artificial intelligence are redefining what strategy is and how strategy works; and provides leaders with a radically new framework for formulating and executing strategy in today's increasingly interconnected, automated environment. Makes sense of big trends impacting business—machine learning, algorithms, artificial intelligence, networks, platforms--and explains the new principles and practices that define strategy in an interconnected, data-rich, algorithm-driven environment. Grounded in strong cases of Alibaba and other companies around the world employing these new strategies successfully. Provides a roadmap for managers to better understand the new forces that drive strategy, along with actionable advice for how to win in this dramatic new environment. Audience: C-suite and senior executives. Consultants and advisors. Academics who teach courses on strategy. Investors and analysts. Announced first printing: 35,000 Laydown goal: 6,000