Loonshots

Loonshots (versione in eBook)

How to Nurture the Crazy Ideas That Win Wars, Cure Diseases, and Transform Industries

di Safi Bahcall

 
Questo formato è la versione digitale in ebook.
Puoi leggere gli Ebook sul tuo eReader Kobo (o su altri dispositivi di lettura elettronici)

14,97

€ 18,67
IN USCITA IL 19 MARZO 2019
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Descrizione

“This book has everything: new ideas, bold insights, entertaining history and convincing analysis. Not to be missed by anyone who wants to understand how ideas change the world.” —Daniel Kahneman, winner of the Nobel Prize and author of Thinking, Fast and Slow What do James Bond and Lipitor have in common? What can we learn about human nature and world history from a glass of water? In Loonshots, physicist and entrepreneur Safi Bahcall reveals a surprising new way of thinking about the mysteries of group behavior that challenges everything we thought we knew about nurturing radical breakthroughs. Drawing on the science of phase transitions, Bahcall shows why teams, companies, or any group with a mission will suddenly change from embracing wild new ideas to rigidly rejecting them, just as flowing water will suddenly change into brittle ice. Mountains of print have been written about culture. Loonshots identifies the small shifts in structure that control this transition, the same way that temperature controls the change from water to ice. Using examples that range from the spread of fires in forests to the hunt for terrorists online, and stories of thieves and geniuses and kings, Bahcall shows how this new kind of science helps us understand the behavior of companies and the fate of empires. Loonshots distills these insights into lessons for creatives, entrepreneurs, and visionaries everywhere. Over the past decade, researchers have been applying the tools and techniques of phase transitions to understand how birds flock, fish swim, brains work, people vote, criminals behave, ideas spread, diseases erupt, and ecosystems collapse. If twentieth-century science was shaped by the search for fundamental laws, like quantum mechanics and gravity, the twenty-first will be shaped by this new kind of science. Loonshots is the first to apply these tools to help all of us unlock our potential to create and nurture the crazy ideas that change the world.

Acquista Loonshots in Epub: dopo aver letto l’ebook Loonshots di Safi Bahcall ti invitiamo a lasciarci una Recensione qui sotto: sarà utile agli utenti che non abbiano ancora letto questo libro e che vogliano avere delle opinioni altrui. L’opinione su di un libro è molto soggettiva e per questo leggere eventuali recensioni negative non ci dovrà frenare dall’acquisto, anzi dovrà spingerci ad acquistare il libro in fretta per poter dire la nostra ed eventualmente smentire quanto commentato da altri, contribuendo ad arricchire più possibile i commenti e dare sempre più spunti di confronto al pubblico online.

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