Methodology for Creating Business Knowledge - Ingeman Arbnor,Bjorn Bjerke - cover
Methodology for Creating Business Knowledge - Ingeman Arbnor,Bjorn Bjerke - cover
Dati e Statistiche
Salvato in 3 liste dei desideri
Methodology for Creating Business Knowledge
Disponibilità in 2 settimane
138,20 €
138,20 €
Disponibilità in 2 settimane

Descrizione


`Arbnor and Bjerke's deep insight into theory construction and their honest appraisal of knowledge creation makes this edition absolutely essential for business scholars. I recommend this book to scholars in any area of business seeking a more thoughtful and useful understanding of research methodology' - Morgan Miles, Professor of Marketing, Georgia Southern University `These are two authors on top of their game, using their vast experience and depth of knowledge to present a complex topic in a framework which is understandable and usable by anyone doing academic research. This third edition will ensure that this book remains the essential read for social science researchers' - David Carson, Professor of Marketing, University of Ulster Arbnor and Bjerke's best-selling text, first published in 1997, remains unrivalled; both in its contemporary relevance to research methodology, and in its coverage of the interplay between the philosophy of science, methodology and business. The authors make an in-depth examination into the circularity of knowledge and its foundations and analyze the repercussions for business, research and consulting. Where knowledge is a competitive necessity understanding its foundations is a necessity. The Third Edition has been updated to be even more relevant to the contemporary interests of business knowledge. Additional extras include: - Several more examples are included, plus previous examples have been updated - Improved illustrations and diagrams - Revised presentation makes the book easier to use - Useful summaries of the key points and concepts to aide accessibility - Points of reflection allow the reader to further their thinking on the topics - A glossary of terms - A teacher's manual which can be requested from the book's website

Dettagli

Testo in English
246 x 189 mm
900 gr.
9781847870599
Informazioni e Contatti sulla Sicurezza dei Prodotti

Le schede prodotto sono aggiornate in conformità al Regolamento UE 988/2023. Laddove ci fossero taluni dati non disponibili per ragioni indipendenti da Feltrinelli, vi informiamo che stiamo compiendo ogni ragionevole sforzo per inserirli. Vi invitiamo a controllare periodicamente il sito www.lafeltrinelli.it per eventuali novità e aggiornamenti.
Per le vendite di prodotti da terze parti, ciascun venditore si assume la piena e diretta responsabilità per la commercializzazione del prodotto e per la sua conformità al Regolamento UE 988/2023, nonché alle normative nazionali ed europee vigenti.

Per informazioni sulla sicurezza dei prodotti, contattare productsafety@feltrinelli.it

​