Photography Business Basics: A Professional Photographer's Guide to Financial Success

Why do some photographers succeed when others fail? It's often because the successful ones know the Photography Business Basics… Written with a friendly, conversational tone Photography Business Basics offers easy to read, practical advice using an innovative work-back plan that logically deconstructs a mountain of activities into manageable actions. You'll learn how to: Set your pricing in the simple and most effective way. Craft your sales funnel and construct a marketing plan based on marketing math. Use SEO strategies to improve your rankings and discover the only metric that matters. Plus much more! Photography Business Basics is a resource for emerging, mid-career, and experienced photographers of all specialties interested in starting or making their own freelance business the best it can be.