The Triple Win

From the “prophet of remote work,” the science-backed playbook for leading productive, profitable, and happy hybrid teams. All work is hybrid now. No matter your formal RTO policy, we are all remote from an important colleague or client. Yet many business leaders still treat flexibility as a concession: greater flexibility must mean weaker performance. Hybrid work overturns that logic. Informed by two decades of research, randomized trials, and case studies from leading companies—including Google, Instacart, Zillow, Zoom—Stanford economist Nicholas Bloom, Trip.com cofounder James Liang, and economist Roy Zhang reveal a rare triple win. Companies gain through higher productivity, lower turnover, and access to wider talent pools. Employees gain time, autonomy, and better work-life balance. Society gains from less commuting, cleaner air, and stronger families. But these benefits do not happen by accident. The Triple Win shows leaders how to run meetings, measure performance, onboard and mentor employees, build trust across distributed teams, and design policy—turning workplace flexibility into a lasting competitive advantage.