HBR Guide to Setting Your Strategy

A compilation of HBR magazine articles, digital articles, interviews, and original content about how to craft a unique strategy for your company. Topics will include clarifying your company's mission and purpose, identifying your capabilities (and what you're lacking), surveying your competition, and strategic planning. Provides practical advice on how to create a new strategy for your company--from understanding your competitors and your own unique capabilities to outlining your values, purpose, and vision, to planning your strategy's execution. Provides practical advice from a variety of trusted experts, so readers can take into account multiple perspectives as they create a strategy that works for their specific organization. Applicable to both those starting a company from scratch and those in existing companies looking to change their strategy. Audience: Leaders in established companies or start-ups, looking to define a new strategy for their organization. A secondary audience would be aspiring leaders and managers, who are looking to better understand strategic processes as they develop and move up in their organizations.