Obesity Factor, The

“Life begins at the end of your comfort zone.” —Neale Donald Walsch The Obesity Factor is not a book about dieting. I’m sure you agree; we have enough of those. It’s also not a weight loss plan. Plans fail more often than they succeed. You’re probably here reading my book because you’ve experienced something like that. The Obesity Factor stands at the beginning of all diets, all weight loss plans, and all weight loss goals. It deals with the one reason why all these things inevitably fail. It deals with who you are being right now. This is your current mindset. You’re not winning the weight loss game because your mind and body are working against you. Habits are formed over many, many years. They become so ingrained that you believe it’s who you really are. The truth is, you’re a capable being who has created a strong mindset that’s working against you. Weight loss is really tough if we’re being completely honest, right? If you’ve carried excess weight for a while, then you know it just gets harder and harder to take it off. The habits become so stuck, so automatic, that it’s no longer a conscious choice. Your mindset is the complete sum of all your habits, ideas, opinions, fears, doubts, personality traits, etc. What it is determines who you’re being right now. So right there is the answer to the questions, “How can I lose weight?” Or “Why can’t I lose weight?” The only way to successfully change your situation is to make changes to your mindset. No one can completely do that for you. They can help, which is the whole purpose I wrote this book, but ultimately you’re responsible for making the necessary changes to your mindset. To YOU! In this book, I’ve given you many tools to help you change for the better. It’s now up to you to take those tools and make a real difference in your life. So are you ready to get started changing your mindset?